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Monday, May 14, 2012

That new bestseller could be having a big impact on you....


If you are reading Deadlocked or Fifty Shades of Grey – beware! 

You could start acting a bit like one of the characters. A new study suggests readers who identify with fictional characters are prone to subconsciously adopt their behavior in a phenomenon called “experience-taking.” 

Researcher Geoff Kaufman explains, when we lose ourselves inside the world of a fictional character, that first-person narrative can be temporarily transformative, changing the way we see the world, ourselves, and other social groups. 

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