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Tuesday, November 16, 2010

Cashing Out

The next time you buy food – pay for it with cash.

Leave the credit card at home for your next trip to the grocery store. New research shows we buy more junk when we pay for food with a credit card. The six month study found that people who had to pay with cash or check were less impulsive shoppers and made healthier choices than those who paid with credit or debit cards.

Experts say paying with cash is more psychologically painful than swiping a card. The convenience of charging stuff encourages immediate gratification – and more pain when the bill comes in and that impulse treat is long gone.

Source: Kalpesh Desai, Binghamton University

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