Who gets the better price on a new car - men or women?

If you’re shopping for a car - take a woman along...

New research from LeaseTrader.com says women are much more likely to get the better deal. It seems women are taking a more active role in car buying these days and usually do more homework. Women tend to ask more questions about reliability, safety and quality, while men often focus on performance and style. Men are also more likely to have their mind set on a make or model before they enter the showroom. Women, on the other hand, can go the distance with negotiations and are more likely to keep shopping if they’re not satisfied with the deal.