Seeking revenge sounds harsh - so why does is it often considered sweet?
Scientists say just the thought of revenge lights up the feel-good regions of our brains. They hooked some spiteful subjects up to a PET scan and let the games begin. When one player was cheated they were given the option to punish their opponent and it was scientifically sweet, stimulating the same areas that sex and chocolate affect. The peeved players would even opt for revenge at their own peril, proving revenge can cloud our judgement.
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