A lot of that Valentine merchandise out there is just NOT selling - yet...
Walk into any store – and chances are you’ll see that Valentine’s Day display overflowing with love. Most of that heart heavy merchandise is just going to sit there - for a while anyway. Valentine’s Day is known as the “last-minute” holiday in the retail world. 75% of purchases are made right before the big day – and 80% of those purchases are made by men.
This year it’s the perfect storm of sorts for stores to move all those hearts. Valentine’s Day falls on Monday – which means the last minute shopping falls on a weekend – and retailers LOVE that.
No comments:
Post a Comment
Post your Wisdom