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Wednesday, July 18, 2012

You’ve cleaned the spam out of your inbox – but what about the bacn?


You've finally figured out how to cut down on the spam in your inbox...

...but now it’s filling up with bacn. James Siminoff, founder of unsubscribe.com, says bacn are those annoying emails that wind up in your inbox, offering free shipping or other specials from products or companies you already know or use. They’re not quite as bad as spam because they’re legitimate and you must opt IN to receive them. If you don’t recall opting in, it was probably when you gave your email address while making an in-store or online purchase somewhere.

In order to stop the bacn, you’ll need to unsubscribe. All legitimate commercial emails are required by law to include an unsubscibe link or clear instructions on how to do so. Many stores are now saying your receipt will be emailed to you. Beware, that receipt WILL come with a side of bacn. Think twice before giving that out and ask for a paper receipt instead.

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