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Monday, May 6, 2013

Clicking “Like” on Facebook to support causes might feel good - but does it DO any good?

Will clicking “Like” on Facebook help vaccinate kids?

No, according to UNICEF  That “Like” campaign has gone viral and UNICEF wants people to know that’s NOT what they need. Clicking “Like” to support causes is known as slacktivism. It makes people feel like they’re supporting or helping a cause, without really doing anything. In some cases, this can actually harm a cause which desperately needs real help in the form of donations or manpower. Raising awareness is nice - but if you want to make a difference, keep in mind it will likely require a little more effort than “Liking.”

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