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Thursday, May 9, 2013

If you really need a response to that email - include the word “stupid”...


If your business emails aren’t getting noticed - maybe you’re being too nice... 

Engineers from the communications company Contactually scoured thousands of business emails in an effort to determine which styles were most effective. They found that emails including negative words got much more attention and a quicker response. Words like “missed” and “stupid” were considered negative, while words such as “care” and “amazing” were dubbed positive. The response was clear. The negative senders got more replies in a timely manner.

Those results coincide with the recipient's state of mind. Unhappy or stressed workers are much more likely to respond ASAP, and your nasty email might just put them in that frame of mind. 

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