Don’t look now - but your politics are showing. Political purchases...

Your next light bulb purchase may shed some light on your political views...

A recent study found that political bias influences both conservatives and liberals when choosing a bulb. For the experiment, consumers were given a choice of buying a .50 cent incandescent bulb or a longer lasting, more expensive CFL bulb. Both liberals and conservatives opted for the CFL, suggesting that both parties are in favor of energy efficiency. However, when they added another CFL option which was labeled with “Protect the Environment,” both moderates and conservatives shied away, while that bulb turned liberals on the most.